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OLX Pakistan celebrates 5 years of its success

OLX Pakistan is part of the Netherland based OLX group which is a subsidiary of Naspers. Founded in 1915, Naspers, a global internet and entertainment group, is one of the largest technology investors in the world.

It is spread over 130 countries, with a global audience reach of 1.5 billion and 27,000 employees. Naspers is among the most used online platforms in the world, with the biggest online e-commerce audience, after Amazon and Ali Baba. On 29th March 2017, OLX Pakistan celebrates its 5 years of its success in Pakistan.

Event started at 12pm with little introduction about technology have changed the business landscape, globally! It was hosted by VJ Dino Ali. Then he invited Bilal Bajwa – Country Manager of OLX Pakistan to explaing how OLX works and share some facts about the company.

OLX Group is a world leading online classifieds present in 45 countries, across six continents. Back in 2014 Bilal saw big opportunity in Pakistan after seeing these stats.

Bilal reveals the meaning of OLX (online exchange) company started back in 2006 from Argentina. Last year they’ve established Customer Service  Center in Pakistan and in Jan.’ 2017 reached 2.5 Million  download on Google Play Store.

Here is some interesting fact, In Pakistan people are more interested in buy pets after cars and bikes cos they get 89% response recently they introduced Hens and Aseel subcategory in Pets.

After that Ammar, Head of Media & Customer Relations share how their  Marketing Strategy  works. They collaborated with news and sports channels to promote their brand.  After that they invited some OLX users to share their experience and one of the user has sold 65 cars using OLX app.

OLX is now introducing a new service called “Featured Ads” in April 2017, this will allow users to give their ads greater visibility and sell 7 times faster by prioritizing their placement on our platform. For the payment part, OLX Pakistan is partnering with Telenor EasyPaisa to allow users to make their payments in a convenient and hassle free manner. OLX users can pay from their credit cards, mobile wallets and over-the-counter through the Telenor Easypaisa service to avail this new feature.

OLX Pakistan

The event ends with cake cutting celebration followed by lunch.